Before starting her own company, Lauren Shantall was the PR and Social Media Manager at Plascon, where she earned dramatically increased media exposure values for the brand. She has since retained Plascon, and has added other retainer clients to her stable. Her areas of focus include lifestyle, decor design and environmental.
Her approach expands traditional public relations practice to incorporate social media, content streams, events and marketing activations. As an award-winning editor and writer, Lauren has a long background in journalism and retains many friendships and connections with the media.