Public Relations and Communications
As a public relations agency, Lauren Shantall (Pty) Ltd offers services such as Digital Public Relations (PR), Experiential PR like events and activations, and Traditional PR – as well as a highly effective combination of any of the above. As a progressive PR agency in South Africa, and one that has built a reputation on providing outstanding results for our clients, we are passionate about helping businesses to establish and maintain strategic public relations that will serve as the framework for a reliable customer base and a solid entrenchment within the market.
Our hands-on commitment to our clients, our unique service offering and billing model, and our substantial outcomes were duly recognised by the 2016 Regional Business Women Association Awards, where the company won the Emerging Entrepreneur Award category.
We pride ourselves on having founded a viable PR Company upon the principle of assisting South African businesses to navigate the many nuances of Public and Media Relations.
- PR Strategy
- Media Liaison
- Media Management
- Short-term PR Campaigns
- Communications Consulting
- Digital PR
- Image Management
- Reputation Management
- Perception Management
- Event Management
- Event Conceptualisation and Execution
- Drafting Press Releases
- Distributing Media Releases
- Creating Media Packs
- Company Profiling
- Individual Profiling
- Photographic Production for Media Purposes
- Media Monitoring
- Campaign Reporting
- Retainer-based Support
About Lauren’s PR Agency
After 20 years of experience in the media industry as an award-winning journalist, company director Lauren Shantall registered the business in September 2013. The business has grown rapidly and successfully services a large stable of local and international clients via a talented communications team comprised of public relations specialists.
The underlying premise of the company’s approach to PR is to offer an integrated solution that maps the persistently shifting trends within the world of business and the media landscape. Long-held relationships and friendships with members of the press – both online and otherwise – have equipped the company with a formidable network of media relationships that make for extremely high media exposure values for campaigns. PR Case Studies are available to attest to this.
Lauren Shantall (Pty) Ltd is a company that greatly understands the importance of strategic public relations by setting clear strategic goals and crafting PR strategy and PR management in order to support both the short-term marketing outcomes and long-term sustainability of a client’s business. We have a clear understanding of the role of public relations in marketing. Having worked with an extensive variety of brands, we are versed in helping South African businesses formulate the public image best suited to fostering their growth and success. Whether this is in the more conventional public relations and communications space or in new forms of marketing…
Thanks to the current pervasiveness of digital devices and social media, a significant element of any brand’s public image lies in its online representation. Lauren Shantall (Pty) Ltd has a strong understanding of this and we are dedicated to ensuring that a brand’s online presence is best suited to the interests of the business.
We specialise in assisting our clients with the management of public representation that is outside the direct control of the business itself. In the age of information, we believe that reputation must be carefully enhanced, managed and monitored – and we are there to provide the solution!
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